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City:  Warszawa
Department:  Marketing
Type of contract:  Permanent Contract Full Time

Brand Director - Żubr

Location: Warsaw, Poland


Are you a visionary leader with a passion for driving brands to new heights? If you're ready to take charge of a the biggest Polish beer brand, look no further!


About the role
Kompania Piwowarska is the leading FMCG brand in Poland, renowned for our quality and local roots. As the Brand Director for Żubr, you will play a pivotal role in shaping the future of our iconic brand. We're looking for a dynamic and strategic leader who can drive innovation, inspire teams, and elevate our brand to new horizons.


•    Develop and lead the brand strategy, overseeing annual plans and brand positioning.
•    Make the most of our iconic communication platform and integrated communication programs.
•    Foster continuous brand innovation to remain ahead of the market.
•    Lead the development of key brand programs and collaborate with agencies that create the Żubr world with us.
•    Monitor the commercial performance of the brand, ensuring profitability.
•    Analyze brand performance and make necessary adjustments to stay on course.
•    Identify opportunities to maximize value and profitability.
•    Integrate the brand perspective across the wider business.
•    Ensure consistent communication that reflects the brand's creative platform across various channels.
•    Foster a culture of leadership and high performance within your team.
•    Share knowledge and insights both locally and globally.


•    At least 8 years of marketing experience of leading brands.
•    Marketing communication is your passion that drives your curiosity and development 
•    You have experience in transforming insights into tangible business results
•    People enjoy working with you and for you because of your exceptional leadership, communication, and decision-making skills.
•    You are fluent in both Polish and English.
•    Strong grasp of the company's vision and ability to think long-term is your reality.
•    Entrepreneurial spirit with a proactive "can-do" attitude
•    You are capable of navigating complex and competitive environments.
•    Knowledge of relevant legislative frameworks will be an advantage

What We Offer:
•    Permanent employment with a competitive compensation package.
•    Opportunity to lead the brand of a market leader and Poland's largest FMCG brand, developed locally.
•    Scale of business that allows for creative inspiration and impactful marketing influence.
•    Comprehensive benefits package, including private medical care, MyBenefit platform access, and additional life insurance.
•    Beer allowance to enjoy our products responsibly.
•    Central office location in Warsaw (Emilii Plater 53).
•    Flexibility in working hours and the option for a hybrid work model (2 days a week remote).
•    Company car provided for both work and personal use.


If you're driven by innovation, leadership, and the desire to make a lasting impact on an iconic brand, we invite you to apply. Join us in shaping the future of Żubr! 

Tworzymy biznes tak różnorodny, jak otaczający nas świat, dlatego dbamy o to, aby każdy czuł się u nas dobrze. W Asahi Europe & International możesz LŚNIĆ WŁASNYM BLASKIEM - bez względu na wiek, płeć, pochodzenie etniczne, orientację seksualną, niepełnosprawność, religię czy przekonania. Chcemy Cię wspierać, abyś był odważny w swojej indywidualności i wiedział, że kimkolwiek jesteś możesz być sobą w #DobrejKompanii.   



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